In Session 11 with Robyn, we discuss what it means to market yourself and lean into sharing in a new way. It’s such a great conversation on knowing what works, while also acknowledging what works for you. Robyn brings such authenticity and I think represents what so many of us feel around this topic, and I know it will be such a useful one.
In this episode, you’ll hear:
- When it makes sense to lean into innovation vs. when are we using that as something to hide behind
- Robyn and I discuss “proximity marketing” and what we think around this in our space
- How our audience reads not just what we’re saying but what we’re bringing to what we’re saying
- The difference between if a strategy is a good strategy vs. if it’s a good strategy for you
- The recommendation I make for Robyn to test in her marketing strategy around her new offer