It feels like business is heavier for a lot of people right now.
And it’s not because they’re not showing up. It’s not because they don’t know what they’re doing. But because something has shifted in the way this industry (and consumer behavior) is working.
And then we’re hearing things like…
“Engagement is down.”
“Sales feel slower.”
“Business feels harder.”
And while those things might feel or be true… they’re not the real reason so many businesses are struggling.
That’s what unpacked live on Monday, October 13, 2025 at 1pm ET inside The Lit Up & Loaded Entrepreneur.
We talked about:
- The real reason business feels harder right now
- Why what used to work doesn’t land the same way anymore
- What it actually takes to grow in this season
- How to stand out in a space that feels noisier (but maybe slightly less exciting?) than ever
If you’ve felt the shift but can’t quite name it, I hope this will be the thing that puts words to what’s happening and shows you how to navigate it.