Episode 17: Devotion vs. Perfection + how to achieve lasting results (Closeup with Lacey)
In this episode I dive into the concept of devotion vs. perfectionism. This is a topic that I’ve personally done A LOT of work about, and talked to my clients about frequently but have never shared publicly. We talk about the path to big results, how mindset shifts around this change everything, and we invite […]
Episode 16: Content creator or CEO? (Session 12 with Kristin)
In Session 12 with Kristin, we discuss the difference between being a full-time content creator and a CEO. We talk about focusing on tasks that generate big ROIs in the business, and how to let good enough be enough in certain cases. We also celebrate some big wins and dive into some team challenges, and […]
Episode 15: More isn’t always better (Session 11 with Kristin)
In Session 11 with Kristin, we discuss the next steps for her in terms of ads and her evergreen funnel. We talk about options and opportunities, and do some detailed math on what those actually look like. We also dive into social media success and the strategy Kristin has been missing. This is a very […]
Episode 14: If it feels bad there’s probably a reason (Session 10 with Kristin)
In Session 10 with Kristin, we discuss the nuance between when there’s something for us to shift internally, and when feeling bad about something is a sign that something needs to practically change. We dive into team, next steps with her funnel, and what should be on her plate in the business and what shouldn’t. […]
Episode 13: The strategies and tradeoffs of scaling (Closeup with Lacey)
The thing that most people don’t talk about is that scaling comes with tradeoffs. That doesn’t mean it’s bad, but it does mean we want to go in with our eyes wide open to what those look like. There are also specific strategies that support this and make a big difference in addressing those tradeoffs. […]